Córdoba and Disney•Pixar Partnership Revealed at D23

ANAHEIM, CA – Córdoba was proud to finally reveal an exciting new guitar product line made in partnership with Disney•Pixar for their November 2017 release, “Coco”. During a presentation called “Bringing the Music of Coco to Life” on Sunday, July 16 at the bi-annual D23 Expo, Córdoba CEO Tim Miklaucic was interviewed about this inspiring partnership and collaboration. He explained the interesting process of bringing an animated guitar to life and why the story of Coco had such impact on the Córdoba team. On first hearing about the project, Tim recalled thinking, “this is either going to be a hoax, or it’s going to be one of the best things that ever happened to the nylon string guitar. It turned out to be the latter.”

Nadia Effendi (Disney Franchising), Tim Miklaucic (Córdoba Founder & CEO) and Jim Babcock (Disney Consumer Products) on the “Oh My Disney” stage at 2017’s D23.

The complete Córdoba x Coco collection includes two miniature nylon string guitars (spruce/mahogany and all-mahogany) in a colorful POP package, a 7/8 size nylon string guitar, and a high-end guitar Replica from the film. Though ranging in price points, the collection is tied together by a beautifully intricate design that was inspired by the guitars and Mexican heritage featured throughout the film. The products were on display and seen for the first time by the public at the Expo. As the only licensed Coco product represented, it garnered lots of attention and hype for the film.

The Cordoba x Coco line will be available in the U.S. beginning October 2017 and the film opens in theaters in the U.S. on November 22, 2017.

Tim Miklaucic with Córdoba Artist, Tavi Jinariu.

About “Coco”

Despite his family’s baffling generations-old ban on music, Miguel (voice of newcomer Anthony Gonzalez) dreams of becoming an accomplished musician like his idol, Ernesto de la Cruz (voice of Benjamin Bratt). Desperate to prove his talent, Miguel finds himself magically transported to the stunning and colorful Land of the Dead following a mysterious chain of events. Along the way, he meets charming trickster Hector (voice of Gael García Bernal), and together, they set off on an extraordinary journey to unlock the real story behind Miguel’s family history. Directed by Lee Unkrich (“Toy Story 3”), co-directed by Adrian Molina (story artist “Monsters University”) and produced by Darla K. Anderson (“Toy Story 3”), Disney•Pixar’s “Coco” opens in U.S. theaters on Nov. 22, 2017.

About Córdoba

Founded in 1997, Córdoba seeks to guide the evolution of acoustic guitars and ukuleles, blending traditional craftsmanship of the early master luthiers with modern developments. Inspired by the organic beauty and honesty of acoustic instruments, every Córdoba is lightweight, responsive, and a direct descendant of the Spanish tradition. Córdoba continues to challenge the definition of the acoustic guitar without sacrificing the authenticity of its heritage. Learn more at www.cordobaguitars.com.

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